1- Introduce yourself: these are communities where establishing personal connections is valued. Consider including a picture of yourself and family.
2- Use Quality pictures: avoid posting blurry/low quality images.
3- Do not share posts from your business page (they result in little engagement)
4- Post educative/quality content: for example, a plumber can share tips prevent pipe bursts when it's freezing.
5- Do giveaways: a small invest can turn into a great strategy to engage with potential customers.
6- Post consistently: it's key to try different approaches to succeed in social media.